Industry Articles
Browse our list of free industry topic whitepapers for information on improving your global business through Translation Workspace.
Globalization and Localization
Internationalization Best Practices:
Ten Translation Best Practices: How to Turn Your Efforts Into Strategic Advantage
This executive brief lifts the veil of mystery that often shrouds translation and provides context for translation. It also gives concrete evidence of the impact an effective translation program can have on your business' top and bottom-lines.
Machine Translation: Saving Time, Lowering Costs, and Improving Service
This topic brief explains how factors increasing the utility and applicability of MT have opened the doors for market adoption. It explores recent applications of MT, and outlines specific criteria to use when evaluating enterprise MT initiatives. Understanding why, when, and where MT is most applicable helps ensure successful deployments.
Learning to "Speak European": Expanding Your Business in the European Union
This executive brief provides you with information you need to consider as you develop expansion plans for Europe. It outlines the impact of this diverse language community on four areas: sales and marketing, HR and training, operations, and product development.
Optimizing the Global Product Release Cycle in an On-Demand Environment
This whitepaper highlights the benefits of simultaneous shipment for US, Europe, and Asia, and covers the three primary points of coordination that often pose the greatest barriers.
Creating Global Web Site Standards That Work
This Forrester report discusses how in order to create effective global site standards, firms should follow four steps to define, create, deploy, and enforce their standards.
Calculating ROI in Software Localization
This Software Business article explores how companies are maximizing their revenue captures, as well as protecting or improving their global market share, through software localization.
Multilingual Knowledge Management Empowers Global eBusiness
This KMWorld article discusses the benefits of efficient, multilingual knowledge management in maintaining higher customer satisfaction and loyalty.
Global Expansion Requires New HR and Training Strategies
This paper explores areas HR and Training leaders should review to assess the value of a strategic localization program, and then examines how to put that strategy into action with the training and e-learning effort.